With the very latest industry case studies and tools for 2013, SMi's masterclass hosted by Creation Healthcare will provide an environment for collaborative problem-solving with industry peers; personal application with expert coaching; and hands-on access to new tools for pharmaceutical marketers. Benefits of Attending • Learn Social Media techniques for market research • Discover new Social Media marketing channels • Engage Healthcare Professionals and Patients through Social Media • Solve issues related to patient feedback through Social Media Pharmaceutical Marketing