By Attending This Course, You Will

1. Learn how to engage with your patients in a multi-channel environment and how to support them during therapy.
2. Acquire the concepts & tools to determine the ideal patient-channel mix and influence patient behaviour along their entire journey.
3. Know how to measure the success of your patient-centric programs.
4. Gain ideas, tips & tricks from successful cases in Europe across therapy areas, as well as insights from exchanging best practices and discussing issues with your peers.
5. Know how to organise patient-centricity internally and influence internal stakeholders to get the right mind-set across your organisation.
6. Learn about emerging and disruptive technologies that will force pharma’s business model to become truly patient-centric.
7. Learn face-to-face from two of Across Health's top consultants who have acquired in-depth expertise in patient-centric multi-channel campaigns through numerous assignments with pharma companies across EMEA and across diverse therapy areas.