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Online Webinar
27 Oct 2023
Media

Navigating European rules on prominence of general interest content

Presentation of the latest TMT issue paper on Prominence of Media Content

Policymakers are increasingly concerned about making sure that citizens are oriented towards content that is deemed to be of general interest or public value. Rules on prominence, findability, or discoverability have been historically developed in the context of promoting the distribution and visibility of television services. However, the question of findability has become a more complex issue given the rapidly changing viewer behaviour and the fact that media is increasingly consumed through new types of online services and digital devices, some of which may act as “gatekeepers”.

A new wave of EU rules seeking to secure the prominence of media content is, therefore, currently being adopted, proposed, and tested. The multiplicity of texts that address this issue, however, has created a piecemeal approach that generates a complex situation for all concerned.

How do the different instruments combine to create the current legal regime? How have Member States implemented national rules on prominence? How will this piecemeal approach affect the EU internal market? Should the right to personalisation under the upcoming European Media Freedom Act be extended to recommender systems of VLOPs and VLOSEs under the DSA? The latest CERRE TMT project, ‘Towards Coherent Rules on the Prominence of Media Content on Online Platforms and Digital Devices’ explores these questions in an issue paper by Research Fellow Michele Ledger.

Join us on October 27, from to CEST online, for a presentation of the issue paper and a stimulating discussion with representatives from European institutions, national regulators, industry players, and the CERRE academic team.

This event is free and open to all, but registration is required. Viewers will have the chance to submit questions for the panellists during the event.

If you cannot join us live, the event will be available to replay on the CERRE YouTube channel afterwards.

When

27 Oct 2023 @ 11:00 am

27 Oct 2023 @ 12:00 pm

Duration: 1 hours

Timezone: GMT +2:00


Where

Online Webinar


Language

English en


Organised by

The Centre on Regulatio...
Speakers

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