Poor information quality costs organizations 10-20% of operating revenue in process failure and “information scrap and rework” in direct costs with missed opportunity costs often greater.This seminar, presented by Larry English, Father of Information Quality, describes quality principles applied to business and systems processes in order to achieve effective business performance. It provides guidelines for implementing an effective IQ environment Delegates will learn: How to define information quality and its three components Describe categories of information quality tools and how to use them Describe how to measure information definition and content quality Describe how to measure costs of non quality information Describe how to re-engineer and correct data and implement audits and control for data movement Conduct an information quality process improvement initiative Describe how to organize and manage an information quality environment