As you know these are exciting times for our industry. With the European Commission estimating that the EU is on course to achieve only half of the 20% primary energy consumption savings objective, the next 2 years will be key to define your roll-out strategy to ensure that 80% of the customers will have a smart meter by 2020.To achieve this massive target, the industry is facing the difficult task in defining the requirements for EU standards, security guidelines, data privacy legislation, meeting future customer demands and technologies needed to achieve a global smart architecture.       Will we make these targets?The European Commissions Director General Energy DG, Philip Lowe has confirmed to deliver a keynote address sharing his view on smart metering developments in future EU energy policy strategies.Attend Metering, Billing/CRM Europe 2011 and join the discussion!Metering, Billing/CRM Europe 2011 is the industry leading meeting place for smart utility professionals and your platform to discuss the latest developments, solutions and benchmarks in the utility industry.Here is why:    Meet 4200+ international smart metering experts who share many of your same challenges and goals. Including high level representatives from 250+ utilities, energy regulators, utility suppliers and industry associations. This is the only place where all key industry stakeholders will unite to discuss and determine the direction of the industry and how to meet the 2020 targets          Learn from over 50 international utility cases presented to best prepare your team and solve tomorrow’s issues! Only the very best practices from around the world will be showcased in Amsterdam. We unite more utility perspectives than any other conference! From business strategy to modern technology, get the insights and practical tips from 120+ expert speakers to help ensure your roll-out is a success             Get live demos from 200+ solutions providers at the world’s leading and most innovative exhibition for the utility industry. At this pivotal time in your smart metering deployment you might feel overwhelmed by all these challenges - in just 3 days find new tools available to help your business and identify the right partners you need to make your smart metering rollout a success. It will save you months of due diligence in your partner selection process!