About plain EnglishPlain English is a flexible and efficient writing style that anyone can understand in one reading. It combines clear, concise expression with an effective structure and document design. A working knowledge of plain English is a must for people who write as part of their everyday work. Using plain English makes it easier for people to do business with you. When your audience understands your writing in one reading, they remember you and are more likely to buy your idea, product or service. Plain English is a positive point of difference for organisations that use it. And, that difference is reflected in reputation and profits. About this courseIntroduction to Plain English is for anyone who wants to understand what plain English is, why we should use it, and how to use its basic principles. As you work through this course, you will complete exercises and get immediate feedback on your progress. Exercises will help you to write:press releasesposition paperspolicy briefs and more.You will complete assessments at the start and the end of the course, and receive individual feedback from your trainer at the end.Who this training is forThis is a basic course suitable for European professionals at any level who want to improve their use of the English language. This course is especially useful for professionals working in communications, business development, and public relations and affairs.  Topicsidentifying the purpose of your documentchoosing appropriate contentbuilding paragraphs around a central idea writing short sentencesusing appropriate wordschoosing effective layout