3 EVENTS IN ONE:Day 1-2: Late Phase Leaders ForumDay 3: STREAM 1 – Comparative Effectiveness Research Leaders DayDay 3: STREAM 2 – Drug Safety & Pharmacovigilance in Late-Phase Research This event will be a 2 day forum, structured to provide the latest and most value-adding, real-life experiences in post-marketing studies, including their benefits and challenges. The event will be focused on the strategic use of late phase studies and it will be an ideal opportunity for benchmarking and networking with the experts and will bring the post-marketing community together to discuss solutions to the challenges in this vital area of research.Participants will leave with a clear understanding of the vital role that late-phase research can play to satisfy regulators and payers and facilitate the market & patient access process & how to engage KOLs and investigators effectively for maximum evidence generation.