MAITRE project organises seminars addressed to food and nutrition scientists, in order to provide them with the following skills:Inside knowledge of the inner functioning of print, broadcast and online mediaCoaching on how to deal with the media successfully, specially when tackling controversial issues and performing under pressureGuidance towards how to properly judge a project´s perceived news value. Dos and don’ts. You will get an understanding of both the best practices and the typical mistakes often made when talking to the mediaWhat’s your story and how to get your key messages across clearly and concisely, avoiding jargon and unnecessary technical terms. Professional advice to put together a good press release and deliver a well finished statementPractice to cope with TV and radio interview situations. You will be put on the spot and will be trained how to convey your key message in the best way. Hints and tips to create credibility on the Web and through social networksConstructive feedback to the exercises performed in the workshop, putting special emphasis on TV and radio practicesOpportunity to network and engage with like-minded food scientists.
When
12 Dec 2011 @ 09:00 am
13 Dec 2011 @ 06:00 pm
Duration: 1 days, 9 hours
Where
Marine and Food Technological Centre (AZTI-Tecnalia)
Axpe Auzoa
Axpe Auzoa
Spain
Language
Englishen
Organised by
Minerva Consulting & Communication Sprl. (deactivated)
Event published: 5 Dec 2011 Event last updated: 18 Jul 2016
Boost Event
All good! Your payment was successfully received.
Your Event has been successfully Boosted for the next month(s) - until .
We have just sent you an email at with information about the customisation and visibility options included in your Boosted Event.
How to use protocol to maintain or build strong relationships; the in-person Protocol Training in Brussels is given by the best European protocol experts.