The rapid emergence and growth of listed property REIT regimes around the world, and the more general impact of globalisation, present unique challenges for EPRA. They underline the need for an effective, coherent and well resourced voice for the European listed real estate industry.EPRA activities reflect its mission to promote, develop and represent the European public real estate sector.Our underlying objective is to foster trust for and encourage greater investment in listed real estate in Europe. This is achieved by a full commitment to transparency, from EPRA and its members alike.